Indiaโ€™s largest cement manufacturer plans to enter the wire and cable industry

UltraTech Cement announced a $216 million investment to enter Indiaโ€™s wire and cable industry, aiming to start production in Gujarat by December 2026. The company plans to leverage its manufacturing expertise and strong customer connections to deliver high-quality products for residential, commercial, and industrial sectors.

UltraTech Cement Expands into Wire and Cable Manufacturing with $216 Million Investment

UltraTech Cement, a leading Indian cement producer, announced aย $216 million investmentย to enter theย wire and cable industryย over the next two years. This new venture expands the companyโ€™s footprint across Indiaโ€™s growing construction value chain.

New Manufacturing Plant in Bharuch, Gujarat

At its Feb. 22 board meetingUltraTech Cement (official website) approved the plan to build a wire and cable manufacturing facility in Bharuch, Gujarat. The company expects production to begin by December 2026.

According to the announcement, UltraTech will use its strong manufacturing expertise and customer relationships to produce high-quality wires and cables. This initiative will help the brand capture a larger market share while strengthening its connection with end users.

Expanding into New Market Opportunities

UltraTechโ€™s new business will focus on residential, commercial, infrastructure, and industrial sectors. Indiaโ€™s booming wire and cable industry recorded a 13% CAGR growth between 2019 and 2022.

As more players shift from the unorganized to the organized market, demand continues to rise. UltraTech aims to seize this opportunity by introducing reliable, large-scale production and innovative product designs that meet modern energy needs.

Strengthening the Construction Value Chain

Chairman Kumar Mangalam Birla said the move aligns with UltraTechโ€™s mission to offer complete construction solutions. โ€œOur entry into the wire and cable segment supports our vision of delivering end-to-end solutions to our customers,โ€ Birla noted.

This expansion positions UltraTech as a comprehensive provider within the construction ecosystem, connecting materials, technology, and service under one trusted brand.

Diversification for Sustained Growth

UltraTechโ€™s board approval marks a major milestone in the companyโ€™s diversification plan. By entering the wire and cable manufacturing sector, UltraTech strengthens its competitive edge and long-term growth potential.

The company will leverage its operational excellence in manufacturing and supply chain management to produce high-efficiency, safe, and durable cables that meet modern industry standards.

About UltraTech Cement

UltraTech Cement Limited, the flagship cement company of the Aditya Birla Group, stands as the largest manufacturer of grey cement and ready-mix concrete (RMC) in India. It also ranks among the top global producers of white cement.

UltraTech is the only cement company outside of China with 175+ MTPA of cement manufacturing capacity in a single country. It operates in over 40 countries across six continents, with more than half of its revenue generated from international operations.

Share
Subscribe to the Wire Journal

Wire Journal International (WJI) is the leading technical publication for the wire and cable industry.

Published monthly, WJI is written for executives, engineers, technical and sales professionals, and purchasing agents engaged in the manufacture of ferrous and nonferrous wire and cable.

WJI Feature Stories

See a preview of the most recent Wire Journal International feature. Subscribe to the FREE publication to read the entire issue.

Related Stories