Messe Düsseldorf Turkey Trade Fair Expansion Strengthens Global Presence
Messe Düsseldorf (official site), the world’s leading organizer of wire and cable industry trade events, announced a new Messe Düsseldorf Turkey trade fair expansion. The investment extends the company’s presence into Turkey’s fast-growing industrial market. At the same time, it offers early-bird opportunities for wire Düsseldorf 2024 exhibitors.
Wire Eurasia and Tube Eurasia Debut in Istanbul
From May 24–27, 2023, Messe Düsseldorf will hold two new trade shows—wire Eurasia and Tube Eurasia—for the first time in Istanbul. These events will initially run alongside Wire Tech Istanbul and Tube + Steel Istanbul, organized by Tüyap Fair Istanbul (official site).
Both exhibitions will take place at the Tüyap Fair Convention and Congress Center, one of the region’s top event venues. Together, they will bring international exhibitors closer to new markets across Europe, the Middle East, and Asia.
Strengthening Industry Collaboration and Market Access
Through the Messe Düsseldorf Turkey trade fair expansion, the company aims to strengthen collaboration with Tüyap and expand its expertise in the metal, wire, and tube industries.
According to Daniel Ryfisch, Director of Wire, Tube, and Flow Technologies at Messe Düsseldorf, this move responds directly to evolving exhibitor needs.
“The Turkish market is an important industrial hub,” Ryfisch said. “By extending our trade fair network, we connect exhibitors with new audiences and support long-term growth.”
Starting in 2025, wire Eurasia and Tube Eurasia will become independent biennial events. This schedule gives companies more opportunities to showcase innovation and reach new international customers. For updates, visit wire‑eurasia.com.
Early-Bird Discounts for Wire Düsseldorf 2024 Exhibitors
At the same time, Messe Düsseldorf introduced early-bird discounts for participants in wire Düsseldorf 2024, taking place April 15–19, 2024. Interested companies can register through:
In 2022, the combined wire and Tube Düsseldorf events featured 1,822 exhibitors from 50 countries across 93,000 square meters. The 2024 edition is expected to attract even greater global participation as demand for trade events continues to rise.
Messe Düsseldorf Turkey Trade Fair Expansion Spurs Future Growth
The Messe Düsseldorf Turkey trade fair expansion represents a major step toward global industry integration. By investing in Turkey and offering innovative exhibitor programs, Messe Düsseldorf strengthens connections between international manufacturers and key emerging markets.
This expansion underscores the company’s ongoing mission to drive progress within the wire, tube, and metal industries worldwide.
