The Wire Association International (WAI) has been preparing for the full launch of its new training and professional development platform in January 2025 with an air of anticipation and excitement.

The soft launch phase in October saw overwhelming positive feedback from key opinion leaders and early users, said WAI’s Education Project Manager John Markowski. “Everything we’ve seen reinforces our belief that this platform will fill a vital gap in the wire and cable industry.”

The development team has worked to ensure that the educational experience is not only comprehensive but engaging and interactive, setting a new standard for training in this sector, Markowski said. The platform feature includes 2D and 3D animated content that brings a modern touch to traditional training methods. “These visual elements make complex concepts easier to understand, marking a departure from the outdated presentations that have dominated the industry for so long.”

 Markowski said that the approach has already captured attention. Recently, WAI released a promotional video that has been met with great enthusiasm. The video, which highlights key features of the platform, logged more than 1,600 views on LinkedIn, generating significant engagement from industry professionals. “The reach and reception of this promo are indicators that WAI’s vision is resonating well within the community, and there is much anticipation for the platform’s official launch,” he said, posting below a sprinkling of the early reviews.

• “I enjoyed the structure and presentation of the material. I learned a lot and the material kept me engaged.”
• “These videos represent a high quality and factually correct product that could certainly add value to the motivated learner in the wire industry.”
• “The videos have good production value and quality. The information is completely accurate. Concepts are taught simply and directly.”
• “Breaking down the subject matter into short, distinct videos focusing on each subtopic made the information much easier to understand.”

Work on the video series saw Markowski visit Prysmian’s manufacturing plant in Claremont, North Carolina. There, he and subject expert Richard Chamberlain, a former Prysmian staffer, recorded footage of the extrusion processes that will be integrated into the lessons currently in production. This collaboration ensures that the training material reflects real-world applications, making it even more valuable for users.

The platform’s full launch in January 2025 will feature two WAI-produced courses: Introduction to Ferrous Metallurgy and Single Layer Extrusion Overview. In addition to these specialized courses, the platform will also include 12 general manufacturing safety courses from a third-party content provider, further broadening the scope of training available to users for the launch, as more WAI produced courses are created.

Companies that are interested in access to training or have questions regarding WAI’s educational offerings, can contact This email address is being protected from spambots. You need JavaScript enabled to view it. or call 203-458-4044.