Direct Wire announced that it has begun first production of copper rod at a mill commissioned in a new facility it built opposite the company’s assembly plant in Lancaster, Pennsylvania.

“This facility marks a significant step forward in how we serve the copper market,” said Anthony Catoia, director of business development for Direct Wire’s Copper Division. “By producing oxygen-free copper rod with enhanced purity and conductivity, we’re positioned to meet the growing demand in industries that require superior copper performance, including energy and high-tech manufacturing.”

The Upcast Oy rod mill makes it possible for the company to provide new products—such as copper rod, stems and future products—for other wire and cable manufacturers as well as applications outside the industry, said Justin Dahl, marketing communications director. He noted that there are only a few U.S. producers of oxygen-free copper rod. It took about 18 months to build the plant and have the rod mill installed. Sizewise, it’s approximately 40,000 sq ft, nearly the same size as the assembly plant across the street. About 10 new employees were hired, and that number will likely grow as the process becomes optimized.

The new facility was described as a testament to Direct Wire’s focus on enhancing its capabilities while staying true to its founding principles. The copper rod mill will play a crucial role in serving not only existing clients but also expanding into new industries and markets, helping fuel growth for years to come.

“We’re really excited about where we are now,” Dahl said. Of note, the company’s new plant was designed to make it possible to add additional capacity. “It’s been built to be future proof,” he said.